Makana 360 is a consulting firm specialised in building a data-driven media and communications strategy, product development, new market penetration, competitive benchmarking and behaviour analysis. We help our clients to link their business strategy with consumer needs, perceptions, and sentiments. In addition, we evaluate their brand image and reputation management.
We unlock insights into consumer needs to help you stay updated on cultural shifts and emerging trends, ensuring your brand keeps up with change, avoids disruption and achieves a positive ROI.
Makana 360 has a highly experienced team, tried and tested in the region’s most challenging industries and sectors, utilising best-in-class digital listening and monitoring technologies. Our team can be considered an extension of your business development, marketing, communication, and advertising teams.
Our story started when we decided to look for a team that shares our success.. not just employees! Among the best competencies in the country, we have trusted well-deserved experts to provide high-quality services They use an approach based on data analysis with artificial intelligence in the areas of strategy making, policy development and consulting like, communication and media, public policy, economics, in addition to legal advice with a great focus on high efficiency in communication campaigns, image building, account management, reputation, awareness, manage crises, building messages directed to the appropriate audience, rapid response to crises, and negotiations, and so on… They provide it for individuals, companies, government or non-governmental organizations.
We believe that every client is a special case, with his own data, as we take care of the requirements of each business individually according to its needs and desires that are unlike anything else. We always strive to understand the nature of the services and products provided by the organization, and to understand the nature of the client and
customers, as an important condition for making the strategy and building its success story by achieving its goals.